Artist of the Week - Señor Garcia.

Overview // Based in the city of his birth, Madrid, Señor Garcia’s artwork reflects his lifestyle and interests. His collage illustrations are full of old prints, cut out and combined drawings and swooshes of colour – each piece carefully chosen to build a certain mood. Meanwhile, his house is full of bizarre and unusual objects that he’s collected over the years, and they’re every bit as eclectic as his pictures. Often spotted browsing Madrid’s huge El Rastro flea market on the weekends, he’ll pick up everything from pretty pieces of stone to old keys, vintage photos to interesting pieces of wood. He’s been a fan of comics and animation since childhood, and although his work is largely collage, he still loves to draw. Sr Garcia is heavily influenced by Spanish artists such as Brossa, who form of visual poetry in their work. This is what he aims to achieve in his own images too. Though he used to work in a creative agency, he now devotes himself to illustration full time. He loves to collaborate with art directors and come up with something new. 

Training // Sr Garcia studied advertising and communication at the Complutense University of Madrid, and also gained a Masters in Art Direction and Graphic Design at Centro de Diseño y Comunicación.

Approach // His illustrations are always collages, however Sr Garcia uses a number of techniques to put them together. A piece usually includes printed images from old engravings, and he might also include some of his own watercolour marks, mixed with pieces of objects and textures. He adapts his techniques and ideas to each assignment, and thus varies the finished style a great deal. The old images he uses are always out of copyright.

Style // Often Sr Garcia’s work has a strong retro feel to it, using a mixture of materials printed decades ago and brought together in new ways in his artwork. Irony and touches of humour are important to him. Sometimes it’s an elegant feel he aims for, sometimes it’s more poetic or even shocking.

Client List

• Cambio 16
• Corriere della Sera
• Diario Sur
• El Pais Semanal
• Esquire
• Libero
• Opzij
• SModa

Illustrator Web. (2015). Señor Garcia. Retrieved from http://www.illustrationweb.com/artists/SenorGarcia/view.